What Is Brushed Fleece Fabric?

If you've ever worn a premium hoodie or sweatshirt with an incredibly soft interior, chances are it was made from brushed fleece fabric. This material has become one of the most popular choices for streetwear, sportswear, and luxury casual apparel because it combines warmth, comfort, and durability.

Many clothing brands ask me:

What exactly is brushed fleece fabric, and why do premium brands use it?

The answer is simple: brushed fleece is a knit fabric whose inner surface is mechanically brushed to create a soft, fluffy texture. This finishing process improves warmth and comfort while giving garments a more premium feel.

After working with apparel manufacturers and private label brands, I've found that brushed fleece is often the preferred fabric for hoodies and sweatshirts because it delivers the comfort customers expect from high-quality casualwear.

In this guide, I'll explain how brushed fleece is made, compare it with other fabrics, and help you decide whether it's the right choice for your next apparel collection.


Table of Contents


Quick Answer

Brushed fleece is a knit fabric with a mechanically brushed inner surface that creates a soft, warm, and comfortable texture.

It is widely used for:

  • Hoodies
  • Sweatshirts
  • Joggers
  • Loungewear
  • Winter casualwear

Fleece Fabric

Compared with French terry, brushed fleece provides greater warmth and a softer interior, making it ideal for colder weather and premium streetwear collections.


What Is Brushed Fleece Fabric?

Brushed fleece begins as a standard knit fabric, often made from:

  • 100% Cotton
  • Cotton-polyester blends
  • Organic cotton
  • Cotton fleece

During finishing, the inside of the fabric passes through brushing machines that gently lift the fibers.

This creates a plush surface that:

  • Traps warm air
  • Feels softer
  • Improves insulation
  • Enhances comfort

The outer surface remains smooth, making it suitable for printing and embroidery.


How Is Brushed Fleece Made?

The production process generally includes:

1. Knitting the Fabric

The base fabric is knitted using cotton or blended yarns.


2. Dyeing

The fabric is dyed to the required color before finishing.


3. Brushing

Special machines raise the fibers on the inner surface, creating a soft fleece texture.


4. Finishing

The fabric undergoes finishing treatments such as:

  • Shrink control
  • Softening
  • Quality inspection

Proper finishing ensures the fabric maintains its appearance after repeated washing.


Brushed Fleece vs French Terry

Although both fabrics are commonly used for hoodies and sweatshirts, they offer different characteristics.

Feature Brushed Fleece French Terry
Warmth Excellent Moderate
Softness Excellent Very Good
Breathability Good Excellent
Weight Usually Heavier Usually Lighter
Winter Performance Excellent Good
Summer Comfort Moderate Excellent

Fleece Fabric

French terry is ideal for lightweight apparel, while brushed fleece is better suited to premium winter garments.


Advantages of Brushed Fleece

Exceptional Softness

The brushed interior creates a plush texture that feels comfortable against the skin.


Better Warmth

Brushing traps air inside the fabric, improving insulation without requiring extremely heavy materials.


Premium Appearance

Brushed fleece gives hoodies and sweatshirts a thicker, higher-quality look and feel.


Excellent Durability

When manufactured with quality yarn and proper finishing, brushed fleece maintains its softness and structure through repeated wear.


Ideal for Custom Decoration

The smooth outer surface supports:

  • Screen printing
  • Puff printing
  • DTG printing
  • Embroidery

Helpful resource:

Custom Fabric Solutions


Disadvantages of Brushed Fleece

Despite its advantages, brushed fleece isn't the best choice for every garment.

Potential drawbacks include:

  • Less breathable than French terry
  • Warmer in hot climates
  • Slightly higher production cost
  • Longer drying time after washing

Brands targeting tropical or summer markets may prefer lighter fabrics.


Best Uses for Brushed Fleece

Brushed fleece is commonly used for:

  • Oversized hoodies
  • Premium sweatshirts
  • Joggers
  • Matching lounge sets
  • Winter casualwear
  • Streetwear collections

Many premium fashion brands use heavyweight brushed fleece between 350 and 500 GSM to achieve a structured, luxury feel.


How to Choose the Right Brushed Fleece

When selecting brushed fleece, consider the following factors.

Fabric Composition

Popular options include:

  • 100% Cotton
  • 80% Cotton / 20% Polyester
  • Organic cotton blends

GSM

Hoodie Type Recommended GSM
Standard Hoodie 320–350 GSM
Premium Hoodie 350–420 GSM
Luxury Streetwear 420–500 GSM

Product Positioning

Choose heavier brushed fleece for premium streetwear and lighter fleece for everyday casual collections.


Common Fabric Selection Mistakes

Choosing GSM Without Considering Climate

Heavier isn't always better. Fabric weight should match your target market.


Ignoring Fabric Finishing

The quality of brushing and finishing significantly affects softness, durability, and pilling resistance.


Skipping Fabric Testing

Before production, always test:

  • Shrinkage
  • Color fastness
  • Pilling
  • Hand feel
  • Fabric recovery

Recommended resource:

Quality Control Services


Selecting Fabric Based Only on Price

Premium customers value comfort and durability more than simply choosing the lowest-cost fabric.


How Bless Clothing Sources Premium Fleece Fabrics

At Bless Clothing, we help apparel brands select brushed fleece fabrics that align with their product positioning and customer expectations.

Our services include:

  • Fabric sourcing
  • GSM recommendations
  • Sample development
  • Private label manufacturing
  • Printing and embroidery
  • Quality inspection
  • Bulk production

Helpful Resources:

Industry Reference:

We help brands manufacture premium hoodies and sweatshirts using carefully selected brushed fleece fabrics that deliver lasting comfort and quality.


FAQs

What is brushed fleece fabric?

Brushed fleece is a knit fabric whose inner surface has been mechanically brushed to create a soft, insulating texture.

Is brushed fleece warmer than French terry?

Yes. Brushed fleece traps more air, providing better insulation and warmth.

Is brushed fleece good for hoodies?

Absolutely. It is one of the most popular fabrics for premium hoodies because it combines softness, warmth, and durability.

Does brushed fleece pill?

High-quality brushed fleece with proper finishing is designed to minimize pilling, although fabric quality plays an important role.

What GSM is best for brushed fleece hoodies?

Most premium hoodies use brushed fleece between 350 and 450 GSM, depending on the desired weight and style.


Final Thoughts

Brushed fleece has become a preferred fabric for premium hoodies and sweatshirts because it offers exceptional softness, warmth, and a luxurious feel.

While French terry remains an excellent option for lightweight apparel, brushed fleece is the better choice for winter collections, oversized hoodies, and premium streetwear.

By selecting the right fabric composition, GSM, and finishing process, brands can create garments that deliver long-lasting comfort and customer satisfaction.

If you're developing a premium hoodie or sweatshirt collection, visit Bless Clothing to learn how we help brands source high-quality brushed fleece fabrics and manufacture custom apparel from concept to bulk production.

boss

Hi, I’m Owen — founder of Bless Clothing.
With over 20 years in apparel manufacturing, I’ve worked from the factory floor to building my own production team.
Bless Clothing was created to help brands turn ideas into reliable, scalable products — with clarity, quality, and trust.
Let’s build your brand together.